COMD 355 Digital Marketing Communication
|
|
Social platforms such as Facebook, Twitter, and Pinterest that drive contemporary marketing practices. Use of social media as a marketing tool with case studies, best-practice methodology, and current news items. A digital strategy combined with traditional media to influence purchasing decisions, and to develop comprehensive digital and social media marketing plans.
Credit units: 3 ECTS Credit units: 5, Prerequisite:
COMD 203.
|
|
|
Bilkent University Main Page
Last regenerated automatically on August 1, 2025 by OAC - Online Academic Catalog Software
|
|
