Bilkent University Logo

Bilkent University

Online Academic Catalog

Undergraduate and Graduate Programs 2023-2024


GRA 344 Psychology of Advertisement

An introduction to the psychological aspects of the current consumer market. Its relation to cultural and sociological phenomena as an aid in determining an effective policy in advertising. Credit units: 3 ECTS Credit units: 5, Prerequisite: GRA 301.

Bilkent University Main Page

Last regenerated automatically on September 28, 2023 by OAC - Online Academic Catalog Software