GRA 333 Packaging
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Package design plays an important role in brand identity, it is a stylized form of functionalism. This course focuses on carrying, protecting, and presenting the product. Outcome of the work delivers the brand promise, and enriches the user experience at every interaction. As a result typography, illustration, color, material, 2D and 3D structures are questioned and studied.
Credit units: 3 ECTS Credit units: 5.
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