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Bilkent University

Online Academic Catalog

Undergraduate and Graduate Programs 2020-2021


THM 348 Service Operations Management

The dimensions of successful service firms and enlightened management as well as creative entrepreneurial opportunities. The role of service in an economy, the nature of services, service strategy, new service development, service quality, process improvement, the service encounter, managing capacity and demand, and growth and globalization of services. Credit units: 3 ECTS Credit units: 5.

Autumn Semester (Jamel Ben Chafra)

Spring Semester (Jamel Ben Chafra)

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