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Bilkent University

Online Academic Catalog

Undergraduate and Graduate Programs 2020-2021


MBA 591 Business Strategy

Business strategy is concerned with managing the competitive position and long-term development of the enterprise in order to ensure its survival and success. In this capstone course, students will be able to synthesize the previous training in functional areas to address the evaluation, formulation and implementation of corporate and business level strategies in relation to the firm's environment. Students also acquire familiarity with the principal concept s, frameworks, and techniques of corporate and business strategy and strategic management; gain expertise in applying these concepts, frameworks, and techniques in order to discuss the reasons for good or bad performance by an enterprise; and generate, evaluate and recommend strategy options for an enterprise. Credit units: 4 ECTS Credit units: 6.5, Prerequisite: MBA 503 and MBA 522 and MBA 532 and MBA 542.

Spring Semester (Rasim Serdar Kurdo─člu)

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