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Bilkent University

Online Academic Catalog

Undergraduate and Graduate Programs 2020-2021

MAN 509 International Business

This course will provide an understanding of international business as an essential part of Globalization. The international business environment will be evaluated in economic, cultural, political, and legal aspects to explore how international businesses are initiated and conducted. Economic Integration among nations will be discussed with emphasis on Europe. Methods of entry into foreign markets via licensing, franchising, joint ventures, coventures, and foreign direct investment will be reviewed providing actual real life examples. Credit units: 3 ECTS Credit units: 5.

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