GRAPHIC DESIGN

Dilek Kaya, Ph.D., Chair

Academic Staff
Part-time Academic Staff
Courses

Turkey, in recent years, has witnessed an explosion in advertising and communication that has resulted in the emergence of an aesthetic awareness in both the public and the private domain. There is a growing demand for well-educated designers in all aspects of visual design and communication.

The Department of Graphic Design strives to promote visual literacy, and the production of visual language to communicate messages through illustration, typography, photography, advertising, computer graphics, packaging, and contemporary media. To this aim, students are encouraged to utilize and experiment with contemporary production technologies.

The educational philosophy of the Department of Graphic Design is to question well-worn graphic trends, emphasize critical and theoretical thinking, and contribute innovative and individual proposals to the field.

UNDERGRADUATE PROGRAM

A broad based curriculum during the first year exposes students to fundamental art and language education as well as courses in Art History, Art and Culture and foundation studio art classes. The second year is made up of intensive studio classes in Visual Communications, Illustration, Typography, Photography, and Computer Graphics. The third year consists of more advanced topics aiming to increase students' knowledge in design and awareness to contemporary design issues. A variety of elective courses are also offered beginning with the third year for students to improve themselves further in specific fields of visual design. In-depth theoretical courses such as Analysis of Artwork and Philosophy are offered in addition to a comprehensive array of electives which support and enhance the core curriculum. The fourth year aims to prepare students for professional practice. It encourages students to find their individual voice and approach in design which is finalized with a senior project and a graduation exhibition.

UNDERGRADUATE CURRICULUM

FIRST YEAR

Autumn Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
ENG 101  English and Composition I  5      3  6
FA 101  Basic Design I  2  8    6  10
FA 103  Drawing I  1  4    3  4
FA 171  Introduction to Art and Culture I  3      3  5
GE 100  Orientation  1      1  1
GRA 131  Design Tools and Techniques  4  4    3  4
TURK 101  Turkish I  2      2  1

Spring Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
ENG 102  English and Composition II  5      3  6
FA 102  Basic Design II  2  8    6  10
FA 104  Drawing II  1  4    3  4
FA 172  Introduction to Art and Culture II  3      3  5
GRA 132  Lettering and Inroduction to Typography  4  4    3  4
TURK 102  Turkish II  2      2  1

SECOND YEAR

Autumn Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
FA 271  History of Art I  3      3  5
GE 250  Collegiate Activities Program I        -  -
GRA 201  Graphic Design I  2  8    6  8
GRA 211  Typography I  2  2    3  6
GRA 218  Essentials of Photography  1  4    3  6
GRA 225  Introduction to Visual Techniques I  1  4    3  6
HIST 200  History of Turkey        4  -

Spring Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
FA 272  History of Art II  3      3  5
GE 251  Collegiate Activities Program II        1  2
GRA 202  Graphic Design II  2  8    6  8
GRA 212  Typography II  2  2    3  6
GRA 219  Advanced Photography  1  4    3  6
GRA 226  Introduction to Visual Techniques II  1  4    3  6

THIRD YEAR

Autumn Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
FA 361  Philosophy of Art I  3      3  6
GRA 290  Summer Practice I        -  -
GRA 301  Graphic Design III  2  8    6  8
GRA 341  History of Graphic Art  3      3  4
  Restricted Elective(2)        6  12

Spring Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
GRA 302  Graphic Design IV  2  8    6  8
GRA 344  Psychology of Advertisement  3      3  4
GRA 347  Design Issues  3      3  6
  Restricted Elective(2)        6  12

FOURTH YEAR

Autumn Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
FA 421  Analysis of Art Work I  3      3  4
GRA 390  Summer Practice II        -  -
GRA 401  Graphic Design V  2  8    6  8
MAN 333  Marketing Principles  3      3  6
  Restricted Elective(2)        6  12

Spring Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
FA 422  Analysis of Art Work II  3      3  4
GRA 402  Graphic Design VI  2  12    8  14
GRA 423  Professional Practice  3      3  6
  Restricted Elective(1)        3  6

ELECTIVES

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
GRA 205  Rendering for Graphic Design I    6    3  6
GRA 206  Rendering for Graphic Design II    6    3  6
GRA 207  Conceptual Design  2  2    3  6
GRA 208  Graphic Design Concepts    8    3  6
GRA 210  Web Design  1  4    3  6
GRA 215  Animation and Film/Television Graphics I  1  4    3  6
GRA 216  Animation and Film/Television Graphics II  1  4    3  6
GRA 217  Motion Graphics      3  3  6
GRA 313  Typographic Design and Theories  1  4    3  6
GRA 323  Logos, Symbols and Signs  1  4    3  6
GRA 333  Packaging I    6    3  6
GRA 334  Packaging II    6    3  6
GRA 351  Introduction to Video Production Techniques I  2  2    3  6
GRA 352  Introduction to Video Production Techniques II  1    4  3  6
GRA 353  Design: Image and Text I  3      3  6
GRA 354  Design: Image and Text II  3      3  6
GRA 421  Illustration I  1  4    3  6
GRA 422  Illustration II  1  4    3  6

MINOR PROGRAM

Graphic design deals with the creation of effective solutions to visual communication problems. It explores how to use visual language in an innovative way to convey specific messages to a target audience. The products of graphic design include advertisements, flyers, posters, book and magazine covers, editorials, packaging, logos, typefaces, websites, illustrations, animated characters, film credits, and more. The Department of Graphic Design at Bilkent University provides students with a well-equipped and thorough education which will make them proficient in the use of visual language, able to think critically and creatively, and capable of contributing innovative and individual proposals to the field.

The Minor Program in Graphic Design aims to introduce the dynamics of visual design to Bilkent students from different backgrounds. The program aims to lay the foundations in all stages of visual design from research to concept formation, image making to execution, and to endow students with the necessary skills of visual communication. The principle idea behind the program is that, like a second language, competence in visual language will add an extra dimension to students' own field of practice and make them better equipped in a world where interdisciplinarity is a growing demand. The minor will also be of interest to those students intending to pursue a graduate degree in a design related field.

Students enrolled in any of the Bilkent faculties are eligible to apply, provided that they fulfill the application criteria set by the university. The minor program consists of six courses in total, of which five are mandatory. The mandatory courses are Drawing I, Graphic Design for Non-Majors, Typography I, Introduction to Visual Techniques I, and History of Graphic Art. Additionally, according to their fields of interest, students choose one additional course from the Graphic Design Minor Program electives list as shown below.

Prerequisite Courses: None

Open to Students from All Departments

CURRICULUM

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
FA 103  Drawing I  1  4    3  4
GRA 209  Graphic Design for Non-Majors  1  4    3  6
GRA 211  Typography I  2  2    3  6
GRA 225  Introduction to Visual Techniques I  1  4    3  6
GRA 341  History of Graphic Art  3      3  4
  Elective        3  6

ELECTIVE COURSES

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
GRA 210  Web Design  1  4    3  6
GRA 212  Typography II  2  2    3  6
GRA 217  Motion Graphics      3  3  6
GRA 226  Introduction to Visual Techniques II  1  4    3  6
GRA 323  Logos, Symbols and Signs  1  4    3  6
GRA 324  Photographic Practice  2  2    3  6
GRA 333  Packaging I    6    3  6
GRA 421  Illustration I  1  4    3  6

GRADUATE PROGRAM

Master of Fine Arts in Media and Design

The Master of Fine Arts program in Media and Design is a joint program offered by the Department of Graphic Design and the Department of Communication and Design . The M.F.A. program aims to prepare students primarily for careers in the media and graphic design sectors and secondarily in the academia. Integrating practical, theoretical, interdisciplinary, and comparative approaches, the program provides students with a sophisticated theoretical and practical framework to enable them to make original contributions to both Turkish and international media and design production. The program encourages free and creative thinking, emphasizing research, analysis, interpretation, practice and constructive criticism.

Admission: Applicants are required to have a four-year undergraduate degree. In addition to the general requirements set forth by the university, admittance to the program is determined by the results of an interview and the evaluation of the portfolios consisting of media and design works that have been done before (fiction writing, drawings, illustrations, graphic designs, scripts, storyboards, slides, photographs, web designs, animation projects, and/or videos). The date and place of the interview are announced each year by the University.

Degree Requirements: After the completion of at least 24 units of course work in two successive terms, the candidates must take two research seminars in their area of interest and prepare and submit a thesis project of media and design that also contains a written component. The duration of the program is four semesters.

CURRICULUM OF MASTERS PROGRAM

FIRST YEAR

Autumn Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
GE 590  Academic Practices        -  -
GRA 501  Graduate Studio I  2  2    3  7.5
IAED 511  Research Methods I  3      3  7.5
  Graduate Electives(2)        6  12

Spring Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
GE 590  Academic Practices        -  -
GRA 502  Graduate Studio II  2  2    3  7.5
  Graduate Electives(3)        9  18

SECOND YEAR

Autumn Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
GE 590  Academic Practices        -  -
GRA 590  Research Topics        -  6
GRA 599  Master's Thesis        -  24

Spring Semester

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
GE 590  Academic Practices        -  -
GRA 590  Research Topics        -  6
GRA 599  Master's Thesis        -  24

GRADUATE ELECTIVES

Code Course Name Hours Credit ECTS
Credit
Lec. Prac. Lab
COMD 511  Theory and Method in Media Visual and Cultural Studies  3      3  7.5
COMD 513  Film and Genre  3      3  7.5
COMD 514  Identity Space and Image  3      3  7.5
COMD 515  Media Reception  3      3  7.5
COMD 516  Turkish Cinema and Modernity  3      3  7.5
COMD 521  Body Movement and Vision in Immersive and Interactive Media I  3      3  7.5
COMD 522  Body Movement and Vision in Immersive and Interactive Media II  3      3  7.5
COMD 541  Writing for Media  3      3  7.5
COMD 566  Documentary Form and Practice  3      3  7.5
GRA 503  Illustration I  2  2    3  7.5
GRA 504  Illustration II  2  2    3  7.5
GRA 511  Typography I  2  2    3  7.5
GRA 512  Typography II  2  2    3  7.5
GRA 517  Image Time and Motion I  3      3  7.5
GRA 518  Image Time and Motion II  3      3  7.5
GRA 519  Critical Approaches to Advertising Consumer Culture  3      3  7.5
GRA 520  Critical Approaches to Popular Culture  3      3  7.5
GRA 521  Animation I  2  2    3  7.5
GRA 541  Graphic and Visual Representation  3      3  7.5
GRA 542  Mass Media and Visual Technologies  3      3  7.5
GRA 555  On Critical Reasoning and Artwork  3      3  7.5
GRA 558  Visual Communication Approach to Artistic Thinking  3      3  7.5
GRA 561  Philosophy of Modern Art  3      3  7.5
GRA 565  Photography as a Contemporary Medium I  3      3  7.5
GRA 566  Photography as a Contemporary Medium II  3      3  7.5
IAED 587  Spatial Practices  3      3  7.5
MAN 536  International Marketing Management  3      3  6
MAN 538  Advertising Management  3      3  6
MAN 539  Consumer Behavior  3      3  6

Doctor of Philosophy in Art, Design and Architecture

Visual and Cultural Studies Track

Aims and Objectives: The Ph.D. program in Visual and Cultural Studies is an interdisciplinary research program that aims at inquiring into various issues of visual culture drawing ideas from humanities and social sciences. By investigating the connections between cultural production, critical and cultural theory, and society, various aspects of visual culture in the world and in Turkey are examined by students to achieve competence in research, interpretation and assessment. The research done is expected to be either a novel contribution to the field or an innovative application of a widely known theory and method to an unexplored topic.

Admission: Applicants are required to have a Master's degree in a relevant field. In addition to the general requirements set forth by the university, admittance is through an interview given before the beginning of each academic year. The date and place of the interview is announced each year by the university.

Degree Requirements: The minimum course load for the Ph.D. program is 24 credit units. After completion of the courses, the student must take a qualifying examination composed of a written and oral component. Upon successful completion of the qualifying exam, the student is designated a Ph.D. candidate and assigned a dissertation committee. The next step is to prepare and defend a dissertation proposal. Upon a favorable evaluation of the proposal by the dissertation committee, the candidate will qualify for work towards a Ph.D. dissertation. At the completion of the dissertation, a jury composed of five scholars expert in the relevant field will examine the dissertation for a final decision on the degree. All Ph.D. candidates are required to have at least one article accepted for publication in an AHCI or SSCI indexed journal before the final dissertation defense.


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